Ashton Kutcher boasts of his Twitter power

July 30th 2009 by Holly in Celebrities

Ashton Kutcher was asked to give a talk at Fortune Magazine’s Brainstorm Tech Con in Pasadena all about Twitter. However it quickly devolved into Ashton discussing all the reasons he’s the most powerful and amazing creature alive. Of course all that power is best illustrated by his epic twittering. He shuts down websites with a few mere touches of computer keys! He has millions of followers who hang on his every word, eager for new pearls of wisdom from their sage leader! He has the most influence of anyone in social media – ever! Or close.

“I shut down a website everyday because I send too much traffic there from my Twitter feed.” The entrepreneur/entertainer told the crowd and his onstage interviewer. When asked why he tweets Kutcher admitted that it’s fun. He keeps in touch with his audience and it’s a platform to syndicate content. “I started Twitter as a communication device to stay in touch with fans.” He’s not an accidental tourist of tech. He seems to know exactly what he’s doing and why it has value. “Do you know how much studios pay to get in touch with an actors audience?!” asked Kutcher. “I do all that with a touch of a button.” Serwer wondered about the fact that he has more followers than CNN on Twitter. Kutcher replied, “I’m shocked that an individual could have as much influence [in social media] than a media conglomerate.” He said his new film The Killers needed a joke for a scene so he got on Twitter and asked his fans for suggestions. And he got them. Tons. “I don’t know if it will end up in the final cut.” No word on if the fan would get a credit or payment. Why does Twitter work, asked Serwer. “It’s the ability to create viral syndication quickly,” responded Kutcher. Which all leads back to advertising and the ability to sell whatever product to a growing audience who has grown immune to the old models. “Banner ads are like billboards,” said Kutcher. Meaning people are so used to them they no longer see them. He stated that entertainment and advertising “they are going to have to marry each other in a deeper way.”

[From Media Bistro] This whole ego stroking interview makes it sound like Ashton’s suffering from some serious delusions of grandeur. I practically expect him to go into the corner, wrap his arms around his back and start making out with himself, fifth grade humor style. It’s just so unnecessary and unattractive. Twitter may be a joke to some of us and the center of other people’s lives. That’s fair. It definitely has its uses and is important to a lot of people, and Ashton’s trying to explain its utility in marketing. But he just comes off as such a douche since he unnecessarily spends so much time bragging about his epic might. Next week, expect to possibly learn how Ashton controls the weather all while stopping an out of control bus from running over some old people on walkers. And shamed CNN in the process. Here are Ashton and Demi at Diddy’s White Party on the Fourth of July. Images thanks to WENN.com .